BBQ, grill masters and genuine moments of enjoyment
LUGA 2026 is just around the corner, and we at meat4you.ch will of course be there (April 24-26, 2026).
As Switzerland's largest online butcher, we're bringing our passion for high-quality meat, authentic BBQ craftsmanship, and exciting grilling ideas directly to the trade fair.
Our booth will be the meeting place for everyone who loves good meat, grilling, and authentic enjoyment.
Here, everything revolves around quality, inspiration, and the joy of grilling together.
BBQ passion meets expertise
We are especially proud that meat4you is an official sponsor of the Swiss Barbecue Association (SBA).
Our collaboration with the BBQ community stands for quality, expertise, and authentic grilling culture.
Together, we promote the passion for grilling and show just how versatile and exciting BBQ can be.
Surprises at the meat4you booth
A visit to meat4you is especially worthwhile, because we've prepared some highlights:
Exciting insights into our world of online butchery
Inspiration for your next BBQ
Little surprises for our visitors
Discover new favorite cuts for the grill, be inspired by new ideas, and experience the world of BBQ up close.
For us, LUGA is more than just a trade fair. It's the perfect opportunity to meet our community in person.
Many of our customers know us from our online shop.
At LUGA, we can finally meet face to face.
Come by, say hello, and experience meat4you live.
Nicole, Jacqueline, and Chris are really looking forward to welcoming you personally at our booth at LUGA 2026.
Swiss BBQ Championship: When the best grilling teams compete
A special highlight at LUGA 2026 is the Swiss BBQ Championship, where the best grilling teams in Switzerland compete against each other. The goal is clear: to win the title of official Swiss BBQ Champion 2026.
Visitors can expect an exciting competition atmosphere where creativity, precision, and the highest quality standards for meat, ingredients, and grilling techniques take center stage. On-site, you can witness impressive grilling performances and gain fascinating insights into modern grilling methods, high-quality regional products, and the art of perfect preparation over glowing embers.
What you can expect:
Live competitions in various grilling categories
Judging by a professional jury according to official competition rules
Creative grilling recipes and high-quality ingredients
Exciting insights into the techniques of professional BBQ teams
An event with delicious food, entertainment, and real competitive excitement
Nice to know: What exactly is LUGA?
LUGA (Lucerne Trade Fair) is one of the largest and most popular spring fairs in Central Switzerland. It takes place every year in Lucerne at the Lucerne Exhibition Centre and attracts tens of thousands of visitors from the entire region over approximately ten days.
The trade fair combines information, entertainment, enjoyment, and networking. Companies, organizations, and producers from a wide variety of sectors present their products, services, and innovations. At the same time, LUGA is an exciting destination for families, food lovers, and anyone looking to discover something new.
LUGA is much more than a traditional exhibition. It's considered a meeting place for Central Switzerland, where business, agriculture, crafts, and gastronomy showcase their offerings.
For many companies, the fair is an important platform for raising brand awareness, introducing new products, and engaging directly with customers. Visitors, in turn, have the opportunity to discover and try out products and find inspiration. The atmosphere is typically Swiss: open, regionally focused, and simultaneously modern and innovative.
A Variety of Exhibitors and Themes
A particular appeal of LUGA is its enormous diversity. In the various halls and outdoor areas, visitors will find offerings from numerous sectors, for example:
Regional products and specialties from Central Switzerland
Crafts, trades, and services
Innovations and new technologies
Garden, home, and lifestyle
Health, leisure, and sports
Tourism and regional offerings
Many companies also use the trade fair to present new products or to showcase their services.
Agriculture and Animals
Agriculture is an integral part of LUGA. Here, visitors can experience animals up close and learn more about Swiss agriculture.
Among other things, you can see:
Cows, calves, and other farm animals
Agricultural demonstrations
Insights into modern agriculture
Information about regional production and sustainability
This area is especially popular with families and children.
Culinary Delights and Indulgence
A highlight of LUGA is its extensive culinary offerings. Numerous food stalls, restaurants, and tasting areas are spread throughout the exhibition grounds.
Visitors can:
sample regional specialties
discover new products
enjoy street food from around the world
visit meat, cheese, and specialty food stalls
experience BBQ and grilling
The fair is therefore also a meeting place for food lovers and gourmets.
Shows, Entertainment, and Events
In addition to the exhibitions, LUGA offers a comprehensive supporting program with shows, demonstrations, and competitions. These provide extra entertainment and make visiting the trade fair a truly memorable experience.
These include, for example:
Live demonstrations
Competitions and championships
Presentations of crafts and technology
Stage programs and shows
Interactive activities for visitors
Many program items invite visitors to get involved or try something new.
An Experience for Families
LUGA is also a popular destination for families. In addition to animals and agricultural demonstrations, there are numerous activities specifically for children.
These include:
Hands-on activities
Play areas
Exciting demonstrations
Family-friendly entertainment
This makes a visit to the fair a diverse and enjoyable experience for all age groups.
A Meeting Place
Personal interaction is a key aspect of LUGA. Visitors meet producers, entrepreneurs, craftspeople, and exhibitors directly on site. Many conversations arise spontaneously at the booths or during tastings.
This very blend of information, experience, enjoyment, and personal encounters is what makes LUGA so special.
